The three best ways to generate engagement on Instagram are these:
- Posting a photo
- Liking someone else’s photo
- Commenting on photos
This is a quick guide on how to generate more engagement on Instagram. Also, don’t forget to follow new and interesting people in a regular basis.
- Post 4 – 5 photos per day. This should not stress you out or be a big challenge. Start early, maybe when you wake up post one, then post a new picture every 2 to 3 hours. Use #hashtags. Don’t be afraid of using hashtags, but don’t use irrelevant hashtags just to stuff your photo into many streams.
- Each time you post a picture, like 15 other pictures. The best way is to make about 5 – 10 of those be photos of new people you’re not connected to. By the end of the day, you should have liked 50 to 70 pictures. You like a photo by clicking/touching the heart icon, or double-tapping the picture or video.
- Each time you can, leave a comment, especially for people that like and comment on your photos. Make sure you leave a comment to some new people as well. Try to leave 3 – 5 comments every few hours. Respond to comments left on your photos.
Posting the photos should be easy and stress-free. One easy tip is to take many photos when you have great places, people or things to photograph, then post only one or two of those pictures. Save the rest to post later when inspiration isn’t helping you out. If you end up saving 30 – 45 photos and continue to replenish this stack, you’ll never run out of photos to share and gain more engagement.
You can even import your photos from your regular camera, or DSLR. One easy way to move the photos from your computer to Instagram or your phone so you can Instagram them is to use Dropbox.
The type of photos you post is totally up to you, but try to stick to be consistent. The more consistent you are with posting the more chances you have of people engaging with you. As you post and practice more, your photos will be better too, so don’t worry if you aren’t posting the best photos at first. Use the filters, play with the focus and look at what other people are doing when they get thousands of likes or hundreds of comments.
Hashtags can and should be used. Hashtags are used like most other social networks; to identify with a topic or interest, or to describe an emotion, thought or feeling. Generally three to five hashtags is a good amount, but some people use up to 15 or 20. The limit on hashtags on Instagram is 30.
Don’t be afraid of posing a batch of photos in a row. Sometimes at an event, for example, you may have 3 or 5 photos, or more that you want to share. Unlike Twitter, and other networks where posting back to back may be considered a blunder in etiquette, Instagramers don’t seem to mind the same practice –Provided the photos are interesting, funny, or entertaining. Never compromise quality for quantity. When at an event, don’t forget to tag the other people in the pictures.
Take unique photos whenever you get a chance. Save them for later if you can’t Instagram them right away.
There is an science to liking photos on Instagram. Especially when we have limited time. While on your phone or mobile device, switch to the single column view of the stream. This will allow you to scroll freely between photos and save you lots of clicks and time. If you use the grid view, you have to click once to get into the photo, again to like it, then click again to come back out to the grid. The advantage of the grid view is that you see more photos at a glance.
As you scroll to see what’s new on your stream, spend a fraction of a second glancing at photos, scroll & move quickly and like those photos that grab your attention by double-tapping them. Move down and like 5 – 15 of them. You don’t have to look at every intricate detail or composition of each photo, or whether the photo direction aligns with your philosophical paradigms of life and the Universe. This should be a quick “you like?” question and your answer choices are “yes” or “move on.”
Once you have liked all the photos that fancy your attention, go back to the top and do the same for those photos that really really grabbed your attention. This is where you can take a little more time admiring the photo or coming up with something to say about the photo and leave it as a comment.
When you leave comments, tag other Instagrammers when necessary. If you’re responding to the person directly then mention them. If you’d like someone else to chime in, then add “cc:” and their name with the @ symbol. like “cc: @notagrouch” this should notify them and give them a chance to chime in. Don’t tag too much, if you abuse this feature (tag people too much, especially if they’re not involved with the picture), it could have adverse effects.
Comments can be short and quick or they can take the shape of complete feedback and sometimes they develop into a dialogue or conversation. But when you leave comments it shows more interest than just a like.
Continue to post original photos; that’s the best way to generate more likes and followers. But if you want to help your account grow and add some structure to your daily Instagram usage, follow this guide and I guarantee your followers will increase; you’ll get more likes and more comments on your photos.
All this equates to more eyeballs on your account and, whether you use it for profit or pleasure, more eyeballs is always a good thing.